Monday 9 July 2018

Feminine Hairstyles From Popular Folklore Embroidered on British and American Currency by Noora Schroderus

Finnish artist Noora Schroderus embroiders classic hairstyles inspired by well-known female characters of European folktales and Disney films onto the leaders featured on US and British currency. The hairstyles are reminiscent of Cinderella’s ball-ready bouffant or Rapunzel’s endless braid and examine the passive beauty associated with feminine characters in contrast with the masculine power of wealth. The banknotes also explore aspects of industrialization, pinning the production of money and capitalism against the slow process and gesture of handmade embroidery. You can see a wider range of hairstyles sewn on currency from around the world on Schroderus’s website.

Exhibition view from Serlachius Museum Göstä, Mänttä Finland

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